- 27 (Registered)
Consumers are growing tired of looking at ads and you’re frustrated with seeing flatlines in your business growth. If you’re looking for other alternatives to market your business, you should highly consider content marketing. It is a marketing technique of creating and distributing compelling content to serve your target market with the ultimate aim of driving sales and revenue in your business. In this course, you will learn how to inform, educate or entertain your target customers with content that creates awareness about your product or service. It also offers real-life examples and case studies from companies that made effective use of content marketing to grow their businesses.
What Will I Learn?
- Discover the benefits of content marketing and why you should consider it for your online business.
- Know the types of content formats that you could use for content marketing.
- Learn how to use the different types of content formats.
- Understand the different stages of content marketing.
- Learn how to combine content marketing with social media and SEO (Search Engine Optimization).
- Know how to create content with minimum cost with premium-quality free online tools.
- Learn with examples from successful companies that used content marketing to their superior advantage.
- Basic marketing knowledge.
Curriculum is empty